Availability: Products usually ship within 4-7 business days
Dimensions: 1.6" Dia. (40 mm Dia.)
Material: Polished Steel Case, Silicone Strap
Gift Box: Comes in a Rosendahl-branded gift box.
Care: Care instructions included
Fashion & MoMA
With Picto, Steen Georg Christensen and Erling Andersen wanted to design a “picture” of time. Where traditional watches show the time with the ticking hands, it is the watch face that rotates on Picto, giving the illusion of the earth moving and time passing. Conversely, the hour hand is fixed like a dot on the face, as Picto's only feature besides the minute hand – both in shiny, stylish steel.
Picto's innovative design and technology have taken the watch all over the world and directly into MoMA, the Museum of Modern Art in New York, where the watch is today a part of the museum's permanent exhibition. So it is a modern design icon that Rosendahl is now relaunching in its almost original form. However, the watch casing has been changed to enable the soft, supple silicone strap to glide straight through it, making Picto the epitome of the no-nonsense design that dominates today's fashion.
Steen Georg Christensen & Erling Andersen
Steen Georg Christensen & Erling Andersen are the designers behind the Danish design icon from the 80s.
Ever since 1984, the Rosendahl Copenhagen brand has been associated with practical, clean-cut design at a reasonable price. Our design philosophy is to create design products that become accessible utility items not reserved for special occasions only. On the contrary, we want them to become an integral part of a more beautiful everyday life. This demands high quality at a sensible price.
