Stelton is "going green" "It is time for change. No more plastic bags."
Energy consumption in the production of Stelton Shopper is equal to the energy consumed producing 5.23 plastic bags but the Shopper can be used again and again and again it lasts for many years!
The Shopper is smart and handy and is easy to keep in pocket or bag. The bag hides away when not in use, folded into its own plastic handle. When you need to use Shopper, simply pull out the bag then slide the plastic handle back over the actual bags handles which avoids the handles from going deep into you hands which they tend to do when bag is full.
The Stelton "Shopper" is good for the economy, your hands and most importantly the environment.
Cooperation is essential at Designit. There is room for individual designers to express their talents, but it is the synergy between designers that gives the best results. This is why Designit always puts together a team of different designers who work together to develop innovative concepts, evaluate them and refine them into inspiring, simple and functional products.
Designit was founded in 1991 by three industrial designers, Anders Geert-Jensen, Mikal Jørgensen and David Fellah. Today, Designit has 50 employees and offices in Aarhus, Copenhagen and Paris. Clients include Bang & Olufsen, Novo Nordisk and Munthe plus Simonsen. Designit awards include the International Interior Design Award 2000, iF Design Award 2001 and RedDot Design Award 2003 and 2005.
The picture above shows Anders Geert-Jensen and Emil Wegger Jensen from Designit.
Stellan and Carton were two friends who merged their first names in forming one of Denmark’s best-know design brands, Stelton. Niels Stellan Høm and Carton Madelaire were army pals who joined forces 50 years ago to start a trading company. They tried their hand at sports shoes and furniture, but their business did not really take off until they heard about a small factory in Fårevejle, Denmark, called Danish Stainless.
Danish Stainless produced stainless steel tableware, which was very much in vogue in Denmark’s 1960s. Upon entering into an agreement with Danish Stainless, Stelton began marketing a stainless gravy boat that sold like hotcakes in Danish hardware stores and was also a hit outside Denmark. In the United States, Stelton products were the epitome of Danish Design and sold at ten times their Danish prices in high-end department stores and design boutiques.
A new managing director, Peter Holmblad, brought his far-reaching vision with him when he joined the company. New catalogues, packaging and graphic design all helped create a new design brand. However, Peter Holmblad was convinced that Stelton could survive only through new product design. Far too many companies produced the same kinds of products.
As the stepson of Arne Jacobsen, who was perhaps Denmark’s greatest architect and designer ever, it was natural for Peter Holmblad to approach his stepfather with a proposal.